ELECTRONIC ARTS PTY. LTD.

CHICAGO, IL--June 3, 1993 -- Electronic Arts Pty. Ltd., a wholly owned
subsidiary of Electronic Arts, is Australia and New Zealand's leading
independent marketer and distributor of entertainment software products.

Electronic Arts Pty. Ltd. established its distribution headquarters in
Queensland, in 1987, to reach the Australia and New Zealand markets.
Regional Offices are established in Sydney and Melbourne with Business
Managers heading up each of these regions. Each regional office has a team
of field and telephone sales people to ensure that every customer receives
full service and support in each State of Australia and New Zealand. We
have built powerful relationships with national computer software
retailers such as Brash's, Dick Smith Electronics, Myer/Grace Bros, Tandy
and Virgin Megastores together with leading independent entertainment
software stores. At the same time, Electronic Arts Pty. Ltd. is focusing
on expanding distribution to leading mass merchants and toy store chains
plus the rapidly expanding video retail channel.

Electronic Arts Pty. Ltd. reaches even further into the market through the
expansion of our Affiliated Label program. Through this program,
entertainment software is marketed and distributed for high quality
publishers, companies like Gremlin Graphics, Maxis, Millennium, New World
Computing, Origin, Spectrum HoloByte, Strategic Simulations Inc. and Three
Sixty Pacific.

Electronic Arts Pty. Ltd. is strategically positioned to move in to the
future through employing two key strategies. First, Electronic Arts Pty.
Ltd. will make an investment in people, continuing to build up our
regional sales presence and local product development throughout
Australia, New Zealand and the Pacific. Second, Electronic Arts Pty. Ltd.
will embark on a series of aggressive media marketing campaigns for our
major titles.

At Electronic Arts Pty. Ltd. we believe that as the years unfold, our
competitive advantages and diverse approach to doing business will enhance
our strategic industry leadership role and result in still greater
prosperity and growth. In short, we believe we will continue to be the
most serious and successful player in one of the most entertaining and
dynamic market places today and tomorrow.

ELECTRONIC ARTS PTY. LTD.A.C.N. 003 367 824, 46 Smith Street, Southport,
4215, Australia 
Phone: (075) 911388 Fax: (075) 916068; Sydney Phone: (02) 9116662
Fax: (02) 9116664; Melbourne Phone: (03) 3422422 Fax: (03) 3422431

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