KODAK WILL PUBLISH SCRIPT LANGUAGE FOR CREATING PHOTO CD PORTFOLIO DISCS

WIESBADEN, Germany, Sept. 22--Eastman Kodak Company plans to publish the
Kodak Photo CD Portfolio description language, allowing developers to
incorporate Photo CD Portfolio authoring capability in their applications
at no charge.

Kodak described the announcement as a first step in its comprehensive
strategy to enable users to author Photo CD Portfolio discs. The company
said it expects to provide more details about the strategy next month at
the Seybold San Francisco conference.

Visitors to the Kodak exhibit here at Intermedia Europe (booth 9209) will
see technology demonstrations of two software applications that output the
script for authoring Kodak Photo CD Portfolio discs, a format designed for
interactive CD-ROM publishing. Once the Kodak software is developed as a
product, the company said, it will make the Photo CD Portfolio script
language available to software developers free of charge.

Strategy Overview

Kodak's strategy is designed to allow the broadest possible range of users
to author Photo CD Portfolio discs--just as almost any computer user with
a compatible CD-ROM drive now can read and display Photo CD images, using
Kodak software or Photo CD-enabled products from other companies.

The Photo CD Portfolio authoring strategy parallels the way in which Kodak
enabled authoring of the original Kodak Photo CD Master disc format. It
recognizes the distinction between the creation of disc content, and the
production of discs themselves.

Anyone can create the content for Photo CD Master discs, using standard 35
mm film and cameras. To enable production of discs, the company developed
the Kodak Photo CD imaging workstations (PIWs). Once This authoring
technology was fully developed, Kodak worked to provide it to the broadest
possible range of customers. The company has offered licenses to other
photographic companies, and a number of those companies--including Fuji,
Agfa, Konica, and Polaroid--have endorsed Photo CD as a digital imaging
standard.

The Kodak Photo CD Portfolio disc, designed to serve as a CD-ROM publishing
medium, broadens the applications for the Photo CD format. Users will
create custom Photo CD Portfolio discs that combine images with text,
graphics and sound. A programmed access or "branching" capability built
into the format enables users to create discs that are interactive. Photo
CD Portfolio discs can be played back on TV using Photo CD or CD-I
players, or on computers with compatible CD-ROM drives and software.

Portfolio Disc Creation

For creating Portfolio discs, Kodak plans to introduce two software
packages. One product offers a broad range of options for designing
individual frames, with simple disc-layout capabilities. This product
would be targeted at desktop computer users who want to create their own
presentations; it could be used to output slides, transparencies, or other
presentation formats in addition to the script language needed to produce
Portfolio discs.

The second software product would provide limited frame design options, and
very sophisticated disc layout options. It would be targeted at multimedia
publishers, service bureaus and others who specialize in producing disc
presentations; its output would be the Kodak Photo CD Portfolio
description language.

Once these products are fully developed, Kodak plans to publish the Photo
CD Portfolio description language. Kodak will not charge for the
description language. As a result, any developer would be able to
incorporate Photo CD Portfolio authoring capability--the ability to output
Photo CD Portfolio script-- into their applications. Kodak anticipates
that a wide range of software makers will take advantage of this
opportunity.

Portfolio Disc Production

After the Photo CD Portfolio script language has been written, additional
software will be needed to write the discs themselves. Kodak first will
perfect the technology with its own software product, to ensure quality
and consistency. Kodak plans to license this software for producing Photo
CD Portfolio discs.

Kodak's strategy for authoring Photo CD Portfolio discs is in line with the
goals of the Photo CD program as a whole: To provide Photo CD technology
to the broadest possible range of customers.

Eastman Kodak Company, 343 State St, Rochester, NY 14650

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