SalesLink for Windows/Development Kit Lets Users Build Customized Sales
Force Automation Solutions

Schaumburg, IL, September 3 - SalesLink Systems today announced its
SalesLink for Windows Development KIT, a software and services "bundle"
that easily enables end user companies to build customized, Windows-based
sales force automation systems.

SalesLink for Windows Development Kit includes an unlimited-user
source-code license for the generic SalesLink software, the SalesLink
Toolkit for customizing the software, and a 200-hour package of services
from SalesLink Systems including consulting, system design and
documentation development.

Based on introductory pricing available through December 1,1993, companies
may elect to buy the SalesLink for Windows Development Kit at a bundled
price of $34,995 including all software and services, or may choose to
purchase the SalesLink source code license and Toolkit for $22,995, then
pay by the hour for SalesLink's consulting and other services.

SalesLink Systems also will offer the Development KIT to VARs and OEMs on a
license-plus-royalty basis.

SalesLink for Windows, optimized for use as a "client" in various
client/server computing environments, enables users to create a variety of
customized sales process reports, including call reports, sales forecast
reports and Competitive Action Analysis outcome reports. It also
facilitates the easy flow of information between field users and their
managers, who can aggregate and analyze held user reports through a
customized companion product, SalesLink for Windows Manages Edition.

SalesLink for Windows also features a variety of customizable time- and
territory management tools, including a graphical calendar, phone lists,
to-do lists and notebook. At the heart of the system is a fully relational
database of customer and contact profile records.

"SalesLink for Windows Development Kit represents an important evolution
from our original focus on developing comprehensive, customized solutions
for large sales forces," said SalesLink Systems President William N.
Holmes. "Many companies traditionally have fulfilled their information
systems requirements on the basis of 'make-vs.-buy' analyses. The
SalesLink for Windows Development KIT recognizes that today's
sophisticated company increasingly is seeking a third alternative -
self-sufficiency through a collaborative effort between its internal I.S.
staff and an outside vendor.

"The approach we offer in the SalesLink for Windows/Development Kit
provides affordable access to our proven technology and methodology, rapid
development of customizable systems through the Toolkit, and a variety of
important support services from SalesLink Systems," Holmes asserted.

SalesLink Systems is a unit of The Strategic Marketing Group (SMG), founded
in 1988 to provide information systems and consulting services that
increase sales force productivity. SMG formed SalesLink Systems in 1990 to
develop and market customized sales force automation solutions for
companies engaged in business-to-business selling of products or services
characterized by a complex, information-intensive selling process.

SalesLink for Windows, with an installed base of nearly 1,000 users, is in
use at several major companies, including Ameritech Information Systems
and American Airlines SABRE Travel Information Network.

SalesLink for Windows uniquely and conveniently captures the outcome of
every competitive selling opportunity and the reasons for those outcomes,
and facilitates the graphical analysis of the aggregated information, a
process SalesLink Systems describes as "deriving knowledge from
information."

For more information, please contact SalesLink Systems, 1515 Woodfield Rd.,
Suite 660, Schaumburg, IL 60173, 708/517-1100.

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